8th Charm Vintage

Client Request: Tarot card design with a western, modern feel. Utilize 8ball and lucky charm icons.

Design Ideation: I started by sketching different icons some western, some lucky charm icons. I played with the formatting of a tarot cards - whether placing an image or an icon in the middle. Ultimately, I chose a cowgirl as the focus which was inspired by a photo of the owner holding her cowboy hat and looking backwards.

Final Takeaways: I enjoyed creating a complete brand deck with three logo options in various sizes. I researched design trends to inspire my work, particularly focusing on the hand-drawn pattern. I faced some challenge transferring my sketches to digital but felt I was able to mix clean, digital design with the sketches in a way that represented the brand in a unique way.